Colorado is becoming one of the largest sports betting markets in the United States. This trend is going to continue with sports betting operators attempting to secure market access in the nation. BetFred and Strive Gaming recently launched in the Colorado sports betting market, and both launches have been well received.
Strive Gaming Makes Colorado Debut
Strive Gaming, a new sportsbook led by technology supplier Kambi, made its North American debut in the United States through the Colorado market. Strive is going through the licensing process in other states like New York.
Success in the iGaming market is based on innovation, which is what Strive is attempting to do in the United States. Strive has focused on creating a sensational app to attract customers.
Many sportsbooks have spent money on customer acquisition over the years. Although, these platforms come up short by paying 70% of expenses on customer acquisition. Strive is going to win Colorado and other legal jurisdictions because of its loyalty.
Strive is trying to give the operator control, which will provide a unique gaming experience which is not the case with other sportsbooks. Strive recently received a $6.5 million stake from Betsson, which will speed up its growth.
Colorado will determine the changes Strive needs to make as it continues its acquisition process.
BetFred is Live
BetFred recently joined the Colorado sports betting market. The launch for BetFred, an established sportsbook in the United States, could not launch at a better time in CO with football season approaching.
BetFred originated in the United Kingdom, but it has quickly excelled in the United States. The Colorado launch was followed by the book securing market access in Arizona.
BetFred has become a serious player in the United States because of its massive bonuses. Players who sign up in Colorado and make a minimum of a $10 deposit will receive a $40 bonus credit. This is only one-half of the excellent promotion from BetFred to CO users.
The second part of the bonus is a 100% deposit match up to $500. Many books are trying to promote risk-free bets in Colorado, which is not really risk-free. These bonuses do not do much for bettors.
Deposit matches are the welcome bonuses that players should look for, and BetFred is a sportsbook that rewards new users. The combination of Strive and BetFred enhances the Colorado market and raises the competition level.
Colorado Sports Down the Stretch
Strive, and BetFred launched at the perfect time because of the beginning of football season and the MLB postseason. Colorado bettors will likely sway towards the Denver Broncos kicking off the 2021 season because the Rockies will be nowhere near the postseason.
The Rockies recently swept the Padres, but they are still struggling immensely. However, they are 55-66 and 23 games back in the National League West. The team is beginning a heavy rebuild that started this season.
The Broncos will begin the 2021 NFL season in New York against the Giants on September 12. The team is projected to finish third in the AFC West.